Types

A lightweight, heat-protecting mist enriched with violet micro-pigments for brighter-than-bright blonde hair. Instantly neutralises brassy yellow tones in the hair, while Invisi-Shield technology protects from heat styling up to 235°C.Triple-action...

Gum delivers extreme firm control for shorter hair styles and creates volume and support for longer hair types. Thickening fibres give style staying power and it adds volume to fine hair, while holding and controlling coarse hair. When dry, Gum sets hard...

A supercharged, lightweight dry oil mist to tame unruly frizzy, dry or damaged hair. With a combination of nourishing argan and nutrient-rich Abyssinian oil, hair is deeply moisturised without feeling heavy or greasy. The result is healthy, manageable...

Balance out brassiness in blonde hair with Fudge Clean Blonde Violet Toning Shampoo. This 50ml travel version is perfect for popping in a travel bag to keep those locks looking fresh wherever you are.   Also available in 250ml and 1 litre. ...

A shine boosting conditioner for dry, coloured, chemically treated and frequently blow-dried hair. Enriched with conditioning organic green tea, aloe vera and B vitamins, it helps to prevent scalp dryness and loss of natural oils to reveal smoother,...

A strengthening shampoo formulated for dry, coloured, chemically treated and frequently blow-dried hair. Enriched with a nourishing blend of organic green tea, yucca, quinoa, sandalwood and orange, its nutrient and protein rich formulation helps to...

A stimulating conditioner designed for oily hair and itchy scalps. Rich in proteins and natural B vitamins, it helps to soften and nourish the hair whilst rosemary and lavender stimulate the scalp circulation and reduce dandruff. Free from SLS.Directions...

A stimulating shampoo formulated for normal, oily and irritated scalps. Infused with organic rosemary and pineapple, it gentle stimulates circulation, relieves itchiness and reduces dandruff. With a fragrant, refreshing scent it leaves the hair feeling...

A de-tangling conditioner for dry, thick, coarse and unruly hair types.Combining a softening blend of organic neroli, marshmallow, orange and plant extracts, it helps to de-frizz and hydrate to reveal smoother, healthier, more manageable.Directions For...

Ideal for thick, frizzy, coarse and unruly hair types, this moisturising shampoo helps to soften and de-tangle. Infused with organic aloe vera, neroli, orange and chamomile, it cleanses and conditions the hair to leaving it smoother, healthier and more...

Suitable for all hair types, this revitalizing shampoo is packed full of nourishing natural oils to cleanse hair, whilst being kind on the hair and scalp, for tresses shining with health.   Containing quillaja, also known as the soapbark tree, this...

Use ilapothecary Head Space Shampoo to gently cleanse the hair and scalp and bring a sense of peace to the emotions. Made from the finest natural ingredients, ilapothecary presents natural remedies for modern life. Zingy mint and niaouli essential oil...

A medicated and laboratory-tested cleanser that helps control dandruff and soothe scalp dermatitis and mild psoriasis. A rich combination of FDA-compliant dandruff-control ingredients works alongside moisturising rosemary, olive and jojoba essential oils...

A gentle and nourishing conditioner that helps lift and volumise fine or limp hair. Lavender and evening primrose oil help to strengthen weak tresses whilst wheat protein amino acids work to create lasting lift. Jojoba oil infuses hair with moisture...

A gentle cleansing shampoo that helps lift and volumise fine or limp hair. Lavender and sweet almond extracts help to strengthen weak tresses without weighing down hair whilst wheat protein amino acids work to create lasting bounce and body. Free from...

A thick and nourishing conditioner, rich in natural botanicals to help boost volume and manageability in fine or thinning hair. Biotin and panthenol coat the hair shaft to help strengthen against breakage whilst also boosting elasticity and adding body...

A volume-boosting lightweight formula that helps give long-lasting support and lift to weak or thinning hair. Biotin and panthenol coat the hair shaft to strengthen against breakage whilst also boosting elasticity and adding body. Natural green tea...

A thick-lathering shampoo, rich in natural botanicals to help boost volume in fine or thinning hair whilst cleansing dirt and oil from the hair and scalp. Biotin and panthenol coat the hair shaft to help strengthen against breakage whilst also boosting...

Polish and nourish brighter-than-bright blondes with Joico Blonde Life Brightening Conditioner. This lightweight conditioner combines the super-strength qualities of a serum with the lightness of a lotion, to revive parched, bleached blonde hair without...

Don't shy away from beautifully bright blonde hair - revive it with Joico Blonde Life Brightening Masque. This intensive conditioning treatment instantly hydrates and softens, neutralising brassy tones without leaving a heavy residue on the hair. The...

Breathe new life back into blonde hair with Joico Blonde Life Brightening Shampoo. This sulphate-free shampoo banishes brassy tones for bright blonde locks which dazzle with renewed radiance. Enriched with tamanu and monoi oils, this nourishing shampoo...

Blonde Life Brightening Shampoo nourishes and hydrates parched, bleached hair, fighting frizz and amplifying shine. Now available in 1 litre bottles.

Designed to protect the hair from damaging UVA/UVB and heat styling, this multi-tasking wonder treatment is ideal for smoothing, repairing and protecting dry hair, especially blonde.  Formulated with nourishing manoi and tamanu oil, rich in omega 6...

Give blonde hair the full pamper treatment with this complete Blonde Life travel set. The advanced formulas repair damaged hair, eliminate brassiness and add beautiful shine.  Perfect travelling companions, stocking fillers or for those wishing to...

This supersize version of Joico's luxurious Body Luxe Volumizing Conditioner is perfect for those looking to thicken fine or limp hair.

Transform fine and limp locks into sumptuous hair boasting a full body and glowing with health with this gift set from Joico. Created with oat amino acids, that cleanse and hydrate the hair whilst making it feel fuller and thicker. ...

If you love Joico's Body Luxe Volumizing Shampoo try this supersized version designed to thicken fine, limp hair strand by strand. 

This luxurious conditioner both moisturises and detangles hair without adding extra weight making it perfect for those looking to thicken fine or limp hair. The added Oat Protein Complex thickens strands to help create fuller, healthier hair with amazing...

This lightweight, heat-activated styling lotion envelopes each hair strand to thicken fine hair and protect hair from heat damage. Whether used alone or in conjunction with the other Body Luxe styling products, this volumising elixir will leave your hair...

This hydrating just light-weight shampoo thickens strand by strand thanks to a formula rich in oat amino acids, whilst gently cleansing hair. Hair develops great body, and feels fuller and thicker making this a great choice for those with fine or limp...

A potent formula designed to nourish, balance and protect the scalp, helping to create an optimal environment for healthier, thicker-looking chemically treated hair. A blend of sunflower and rosemary oils and ivy extract help nourish and defend against...

A potent blend designed to nourish, balance and protect the scalp, helping to create an optimal environment for healthier, thicker-looking hair. A blend of sunflower oil, rosemary oil and ivy extract help intensely moisturise the scalp and hair and...

Formulated for naturally dark brunette hair with salon highlights, this colour balancing shampoo from Joico is enriched with blue tones to neutralise orange and eliminate that brassy look in coloured hair. Perfect for dip-dyed or ombré dark hair with...

Give brassy tones the boot with this colour-neutralising shampoo from Joico. Perfect for eliminating unwanted orange and yellow tones from naturally brunette hair which has been highlighted, it's ideal for ombré or dip-dyed ends.Joico's bio-advanced...

Please note this product is no longer sulfate-free.    Joico Color Endure Conditioner is the perfect daily use conditioner for normal, coloured hair. Keratin amino acids build strength and hydrate hair from within to lock in colour and...

This fade-defying daily use conditioner now comes in litre size bottles.  Joico Color Endure Conditioner helps lock in colour, keeping your hair looking radiant for longer.

Keep colour treated hair looking it's vibrant and healthy best with this limited edition duo.   Perfect for daily use, the advanced formulas help to lock in colour and promote shine.  Contains: Color Endure Shampoo - 300ml Color...

Please note this product is no longer sulfate-free.    This daily shampoo gently cleanses hair to help protect your hair colour so it stays radiant for longer. Rich in fade-defying green tea antioxidants and UV protectors, Joico Color Endure...

This fade-defying daily shampoo now comes in litre size bottles.  Joico Color Endure Shampoo helps protect your hair colour keeping it looking radiant for longer.

Ideal for blondes suffering from brassiness or grey hair experiencing yellowing, Joico Color Endure Violet Conditioner deposits violet-hued particles onto the hair shaft to cancel out yellow tones and brighten hair colour. The sulphate free formula also...

Banish brassiness from blonde and grey locks with Color Endure Violet Conditioner, now available in 1 litre bottles. 

Featuring voilet-hued particles, this duo is a match made in heaven for blonde hair that is prone to brassiness, or grey hair experiencing yellowing,  Blonde and grey locks are kept looking their best with an added healthy shine. ...

Please note this is no longer sulphate-free.   This violet-hued shampoo tones and maintains blonde or grey hair by neutralising brassy or yellow tones. The gentle formula cleanses hair whilst depositing violet dye upon the hair strands which then...

This litre size version of Joico's violet-hued shampoo tones and maintains blonde or grey hair.  Color Endure Violet Shampoo prolongs salon enhanced blondes and keeps brassiness at bay.

Soften tresses and deposit rich honey tones to brunette hues with Joico Color Infuse BROWN Conditioner. Perfect for light to medium brown hair, this rich conditioning treatment gives natural or colour-treated hair a multi-tonal dimension to revive...

Refresh tired, dull locks with this colour-infusing shampoo from Joico. Giving multi-tonal dimensional colour to natural and coloured brunettes, it revives golden tones in brown hair for vibrant and rich coloured manes.Alongside depositing rich colour,...

Fight the fade of fiery red hair with this colour-depositing conditioner from Joico. Color Infuse COPPER Conditioner brings ginger and russet-toned hair back to life, with rich hues which last for up to 18 washes.This rich conditioner protects and...

Give copper coloured hair a boost with this colour-depositing shampoo. Joico Color Infuse COPPER Shampoo gives ginger and russet-toned hair a renewed vibrance when colour starts to fade or look dull. With a complex anionic dye technology, colour is...